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The company was founded in 1994 by Marc Andreessen and James H. What Happened to Netscape Netscape – or Netscape Communications Corporation – was a computer services company best known for its web browser. There were also several conflicts of interest between Neumann and WeWork, which provided the impetus for the failed IPO and significant devaluation that would follow. WeWork’s business model was built on complex arrangements between the company and its landlords. It was founded by Adam Neumann and Miguel McKelvey in 2010. What Happened to WeWork WeWork is a commercial real estate company providing shared workspaces for tech start-ups and other enterprise services.

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It costs Apple $570 to make an iPhone 13 Pro, and the company sells it at a base price of $999 to $1499.įurthermore, MapQuest could not match the far more sophisticated offering from Google that warned drivers of construction, road closures, and later traffic congestion.ĪOL’s lackluster interest in joining the GPS revolution then sealed MapQuest’s demise.

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MapQuest, with its static list of driving directions, became inferior almost overnight.īoth Google Maps and then Apple Maps were factory installed on smartphones, whereas MapQuest users had to manually download the app. Once reserved for government and military use, GPS gave citizens access to a wealth of positioning data we now take for granted. This was enabled after companies began rolling out GPS technology on smartphones in 2004.

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When smartphones became freely available, the portable technology was a perfect fit for those who needed directions on the go. Advertising represented over 81% of net sales, followed by Google Cloud ($19 billion) and Google’s other revenue streams (Google Play, Pixel phones, and YouTube Premium). In 2021 Google’s advertising generated over $209 billion (beyond Google Search, this comprises YouTube Ads and the Network Members Sites) compared to $257 billion in net sales. The Google search engine, while free, is monetized with paid advertising. Google (now Alphabet) primarily makes money through advertising. Two years later, Google Maps surpassed MapQuest as the most popular mapping site. This was in stark contrast to AOL, which made modest, occasional investments in MapQuest with no apparent future strategy.īy 2007, MapQuest usage declined further after Google removed links to competing mapping sites in its search results.

What’s more, Google invested heavily in its map service to consistently evolve and develop the service. Google Maps was also more interactive than MapQuest because users could drag their cursor over the map to change locations. Google took the idea of a route-finding service with driving directions and expanded it to include a searchable database of locations. The acquisition would later become the foundation for Google Maps, released in 2005. The beginning of MapQuest’s decline can be traced back to the Google acquisition of a little-known Australian navigation company called Where 2 Technologies. So what happened to this once pioneering service? Read on to find out. In October 2019, the service was sold by corporate parent Verizon to System1 in a deal not material enough for Verizon to bother filing paperwork.

MapQuest then became an important addition to AOL’s increasingly dominant search and advertising portfolio. In 1999, the company went public and was acquired in an all-stock deal by AOL for $1.1 billion the following year. The company initially generated roadmaps for driving enthusiasts and then reimagined itself for the digital age, launching the first online route-finding service in February 1996. The history of MapQuest predates mass uptake of the internet by decades, with its origins traced back to the founding of Cartographic Services in 1967. MapQuest is an American web mapping service and was the first such commercial service of its kind. Digital Business Models Podcast by FourWeekMBA.Business Strategy Book Bundle By FourWeekMBA.An Entire MBA In Four Weeks By FourWeekMBA.100+ Business Models Book By FourWeekMBA.